REACH AFFLUENT AUDIENCES THROUGH HOSPITALITY MEDIA
Edison operates a premium hospitality media network built across high-dwell environments where attention lasts longer and audiences repeatedly engage with connected screens.
Through hotel CTV advertising inside in-room televisions and golf cart advertising delivered through 3D golf cart GPS systems, brands reach travelers and golfers inside real-world environments where screen interaction is naturally integrated into the experience.
Unlike traditional digital environments designed around short attention spans, Edison campaigns operate inside hospitality environments where audiences return to the same screen multiple times.
This creates a new media category that combines the reach of connected TV advertising and digital out-of-home (DOOH) advertising with the sustained attention of real-world hospitality experiences.
BRAND ADVERTISERS
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TRADITIONAL MEDIA STRUGGLES WITH ATTENTION
HOSPITALITY ENVIRONMENTS CHANGE HOW ADS ARE SEEN
Most digital media environments compete inside fragmented ecosystems where exposure windows are short and attention shifts rapidly between devices, apps, and content streams.
Streaming platforms deliver scale, but viewing sessions are often fragmented.
Traditional digital out-of-home (DOOH) advertising typically relies on brief exposure moments as audiences move through physical spaces.
Hospitality environments operate differently.
Travelers and golfers remain within the same environment for extended periods of time and repeatedly interact with connected screens that are part of the experience itself.
When exposure duration increases, brand recall and campaign effectiveness improve.
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SHORT EXPOSURE WINDOWS
Many digital and DOOH impressions last only seconds.
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FRAGMENTED MEDIA ENVIRONMENTS
Audiences move between apps, devices, and locations.
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COMMODITY INVENTORY
Large volumes of digital inventory compete inside similar ad environments.
HIGH-DWELL HOSPITALITY EXPERIENCES
Hotel stays and golf rounds create extended attention environments.
MEDIA BUILT AROUND DWELL TIME
Edison campaigns operate inside environments where screen interaction is part of the experience rather than an interruption.
Hotel guests return to the in-room television multiple times throughout their stay.
Golfers interact with the cart screen throughout the round to access yardage, scoring, and course visualization tools.
Because audiences repeatedly return to the same screen environment, campaigns benefit from natural frequency and sustained brand visibility.
Instead of relying on momentary impressions, Edison creates media exposure across multi-hour experiences.
Learn more about the technology powering these environments through the hotel TV platform and the golf cart GPS platform.
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Key capabilities
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HOTEL CTV ADVERTISING
Reach travelers directly inside the hotel room through in-room television advertising.
Guests return to the same television throughout their stay, creating repeated exposure across extended viewing sessions.
Placements appear directly inside the hotel TV interface where brand visibility occurs on the largest screen in the room.
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GOLF CART ADVERTISING
Reach affluent golfers through connected screens embedded within the golf cart GPS system.
Golfers interact with the cart screen throughout the round to access yardage, scoring, and course visualization tools.
This creates repeated brand exposure across one of the longest attention environments in media.
HIGH-DWELL MEDIA ENVIRONMENTS
Hospitality environments concentrate attention in ways traditional connected TV and digital out-of-home advertising environments rarely achieve.
Premium Affluent Audiences
Hospitality environments naturally concentrate affluent travel audiences and high-value golf consumers with strong discretionary spending.
Contextual Alignment
Travel, automotive, beverage, financial services, and luxury brands align naturally with hospitality audiences and golf audience demographics.
BUILT FOR MODERN MEDIA BUYERS
Edison inventory integrates directly into modern programmatic media buying workflows used by global agencies.
Campaigns activate across both hotel CTV advertising and golf cart advertising environments using the same infrastructure used for premium connected TV advertising and digital out-of-home advertising.
Programmatic Guaranteed (PG)
Reserve inventory with guaranteed delivery and fixed pricing.
Private Marketplace (PMP)
Access curated inventory through major DSP platforms.
Transparent Supply Path
Campaigns run through verified inventory integrated directly within Edison hospitality platforms.
Centralized Reporting
Real-time reporting across impressions, frequency, and engagement signals.
BUILT FOR BRANDS AND MEDIA AGENCIES
Edison inventory is designed for media buyers who prioritize attention quality, premium audience environments, and measurable campaign performance.
“Hotel CTV creates a viewing environment that’s very different from traditional streaming. Guests return to the same screen multiple times during their stay, which gives campaigns extended visibility and stronger brand recall. It’s a compelling addition to a modern CTV strategy.”
Scott S
Paramount
QUESTIONS MEDIA BUYERS ASK
Hospitality media advertising places brand messaging inside environments such as hotel rooms and golf courses where audiences interact with connected screens during extended experiences.
Hotel CTV advertising places brand messaging directly inside in-room hotel televisions. Ads appear within the hotel TV interface when guests power on the television, browse entertainment, or interact with hotel content.
Golf cart advertising places brand messaging directly on connected screens embedded within golf cart GPS systems. Golfers interact with these screens throughout the round for yardage, scoring, and course visualization.
Traditional media networks rely on short exposure windows. Edison campaigns operate inside high-dwell hospitality environments where audiences repeatedly interact with the same screen.
Edison reaches affluent travelers and golfers across hotel properties and golf courses. These audiences index highly for discretionary spending, travel activity, and premium consumer brands.
Yes. Inventory is available through direct campaigns and programmatic PG and PMP deals using the same infrastructure used for modern CTV and DOOH media buying.
Yes. Campaigns can activate nationally or target individual cities, hotel properties, golf courses, or hospitality portfolios.
Brands can advertise in hotel rooms through hotel CTV advertising delivered directly inside in-room televisions. Ads appear within the hotel TV interface when guests power on the television, browse entertainment options, or interact with hotel content during their stay.
Edison supports both video and display advertising formats across hotel televisions and golf cart screens, including full-screen video placements and persistent interface placements.
Hospitality environments create extended dwell time where audiences interact with the same screen repeatedly during hotel stays or golf rounds, increasing brand visibility and recall.
REACH AUDIENCES WHERE ATTENTION LASTS LONGER
Edison connects brands with travelers and golfers through one of the most powerful high-dwell media environments in advertising.
By combining hotel CTV advertising and golf DOOH advertising within a unified hospitality media network, Edison enables campaigns that benefit from sustained exposure, premium audiences, and measurable performance.
When attention duration increases, campaign effectiveness increases.